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avatar for Ian Grieve

Ian Grieve

Director of Interactive
Ian began his career as a Process Control Engineer and programmer. He then moved on to the world of video games during the worldwide explosion of the business at the dawn of the 16-bit era. Eventually, after driving and completing an acquisition by Sony Corporation, he went on to be part of the team that launched the original Sony PlayStation as a Director.

Ian went on to create a highly ranked independent studio based in Manchester with several partners which eventually went public on the London stock exchange. The studio grew to over 450 staff with offices in UK, America and Sweden.

After relocation to Nevada, USA, Ian created another successful Interactive Development studio - specializing in console games, poker systems and casino-floor slot machines for Bally and IGT.

Having transitioned into the world of Web3, Ian is the Director of Interactive for ESTN – an eSports player matching system with NFT and Crypto functionality as well as full VR support systems (how Web3 can one company be?). Ian also created the advisory board for interactive product with 3 other incredibly experienced veterans of the global video game industry.

Ian has created a wealth of experience and high value network of individuals in the global video game development and publishing world for over 25 years. Moving with the industry and the times, areas of expertise now include Virtual Reality, Metaverse, Crypto, NFTs and eSports and their intersection with interactive entertainment products.