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Thursday, November 17 • 11:00am - 12:30pm
XLIVExLDI: The Next Frontier of Brand Activations and Experiences

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Fan expectations have changed during the pandemic, as have the way they engage with brands and connect with others, whether in person or virtually. Hear from experiential marketing experts about the latest trends in brand activations at live events and what it takes to build successful experiences in 2022 and beyond.

Gear Sponsored By KINO FLO

Speakers
avatar for Mark Harrison

Mark Harrison

Founder, T1 Agency
A lifelong volunteer and entrepreneur, Mark Harrison is an experienced marketer and big believer in purpose.Mark is the founder of the Mh3 Collective, including T1, a sponsorship agency that works with impactful brands, and SponsorshipX, a global community of marketing practitioners... Read More →
avatar for Meghan Taylor

Meghan Taylor

VP, Head of Strategy, Superfly
Meghan Taylor is VP, Head of Strategy at live entertainment and brand experience company Superfly. A seasoned and passionate brand and creative strategist with over 15 years of experience on both brand and agency side, Meghan has worked across many major business categories in both... Read More →



Thursday November 17, 2022 11:00am - 12:30pm PST
N259
  XLIVExLDI
  • Session Number C49