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Thursday, November 17 • 11:30am - 12:30pm
LED Screens: A Cross Section Between Public Art and Advertising

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After sundown, Times Square is as bright as day. We’ve all seen the viral videos of LED screens located on corners where sharks appear to burst through the building, water spills over, and even dinosaurs appear to be caged in. Screens are no longer simply advertising a brand logo or an upcoming sale. Tlhey are literally embracing the architecture and creating memorable artwork. In the world of digital signage, the line between art and commerce is blurred more than ever. Learn from thought leaders in the architainment industry about how you can use digital signage to deliver your message in a way that won’t soon be forgotten.

avatar for Zachary Borovay

Zachary Borovay

Director of Media Design, Visual Terrain
Zachary Borovay, director of media design for Visual Terrain (visualterrain.net), has created award-winning visuals that have been seen all over the world.His Broadway productions include Rock Of Ages, which also played Las Vegas, London, Toronto, Australia, Japan, Hollywood, and... Read More →

Thursday November 17, 2022 11:30am - 12:30pm PST
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