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Thursday, November 17 • 1:30pm - 2:30pm
LED Screens: A Cross Section Between Public Art and Advertising

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After sundown, Times Square is as bright as day. We’ve all seen the viral videos of LED screens located on corners where sharks appear to burst through the building, water spills over, and even dinosaurs appear to be caged in. Screens are no longer simply advertising a brand logo or an upcoming sale. Tlhey are literally embracing the architecture and creating memorable artwork. In the world of digital signage, the line between art and commerce is blurred more than ever. Learn how the architainment industry uses digital signage to deliver your message in a way that won’t soon be forgotten.

avatar for Bob Bonniol

Bob Bonniol

Chief Creative Officer, Mode
Bob Bonniol is an Emmy Award winning director, production designer, and producer. He is known for his implementation of extensive media and interactive features in his productions and installations.In 2021, Bob founded metaMODE as a laboratory and consultancy for metaverse based strategy... Read More →
avatar for Zachary Borovay

Zachary Borovay

Director of Media Design, Visual Terrain
Zachary Borovay, director of media design for Visual Terrain (visualterrain.net), has created award-winning visuals that have been seen all over the world.His Broadway productions include Rock Of Ages, which also played Las Vegas, London, Toronto, Australia, Japan, Hollywood, and... Read More →

Thursday November 17, 2022 1:30pm - 2:30pm PST